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Happy New Year! It’s 2020!

Welcome to 2020!! We’re excited for brand new year to get underway!

Of course a new year, means a new Salty Calendar! This year’s design is inspired by 2020 – The year of Double Takes!

We’ve already been helping out the big guy by posting calendars as Christmas goodies to all our fabulous clients, friends and supporters of Salt.
But if Santa hasn’t delivered – let us know and we’ll put in a good word for you!

Printed by our good neighbours at The Print Village. Huge thanks to Simon – our print maker!

Of course, as an added bonus, we couldn’t help but create FREE wallpapers for your desktop and mobile devices!
Be sure to subscribe to our blog or follow us on social media (Instagram / Facebook / Pinterest) for when they are released each month.

To get you started, we’ve designed a 2020 New Year design…

Download your very own 2020 Calendar!
2020: Desktop // iPhone // Android

salt-shaker-signoffBecause everything tastes better with a sprinkle of salt!
SALT.Shaker

 

Jingle bells… jingle bells!

We’re jingling all the way til midday Friday 20th December 2019.
You can give us a bell in the New Year from Monday 6th January 2020.

Wishing you a very Merry Christmas and see you all in the New Year!

From the Salty Team!

Brisbane // International Women’s Day 2019

What a HUGE week we have had celebrating International Women’s Day 2019!

Our Director is a member of Zonta International Club of Brisbane City Heart and last Friday we organised a fabulous luncheon at Rydges South Bank for almost 120 people! In her role on the Club’s PR Committee, Salt Design was called in to action to design and produce all of the promotional and event collateral.

Collateral included: invitation, Trybooking site design, social media promotion, menus, programmes, posters, placecards, name badges…

Designing and producing resources for an event is a specialised requirement – as there is a deadline which HAS to be met!

Planning such an event calls for a collaboration of many people with many talents – organising guest speakers, venues, invitations, promotional resources, social media posts, raffle prizes and nominating a fundraising recipient (FUEL Girl Shaped Flames) to name but a few.

We are so very proud of the contribution we made to the event’s success! We provided our guests with an experience which ticked every box – quality venue, superb food and service, entertaining speaker, educational cause and enlightening about our Club. Most of all, Friday’s event was a celebration of women coming together to celebrate who we are and what great things we can do together!

We were able to show just how an event can be planned, coordinated, designed, and produced. Salt Design collaborated closely with event coordinator – Kim Kee of KBS Events. Kim’s coordination of our Guest Speaker Julie Cross was GOLD (or should that be glitter!). Julie was truly the perfect speaker for the event – engaging, fun, provoking and thoroughly entertaining!

Salt Design has worked with a number of event coordinators for many events and conferences. Kim would have to be one of, if not THE most efficient, thoughtful, dynamic professional we have ever worked with. We placed our full trust in her expertise. Kim, in return, provided our team with support, advice, collaborative ideas and made herself available whenever we needed her advice.

salt-shaker-signoffBecause everything tastes better with a sprinkle of salt!
SALT.Shaker

 

Images via: Salt Design, Julie Cross, KBS Events.

Happy New Year!

Welcome to 2019!! We’re excited for brand new year to get underway!

Of course a new year, means a new Salty Calendar! This year’s design is inspired by ‘Loving a Salty Life’.

We’ve already been helping out the big guy by posting calendars as Christmas goodies to all our fabulous clients, friends and supporters of Salt.
But if Santa hasn’t delivered – let us know and we’ll put in a good word for you!

Printed by our good neighbours at The Print Village. Huge thanks to Simon and Paul – our print makers!

Of course, as an added bonus, we couldn’t help but create FREE wallpapers for your desktop and mobile devices!
Be sure to subscribe to our blog or follow us on social media (Instagram / Facebook / Pinterest / Google+) for when they are released each month.

To get you started, we’ve designed a 2019 New Year design…

Download your very own 2019 December Calendar!
2019: Desktop // iPhone // Android

salt-shaker-signoffBecause everything tastes better with a sprinkle of salt!
SALT.Shaker

 

Untitled. {The Design Conference 2018}

We attended this year’s event showcasing designers and graphic artists from Australia and around the world – two days of being fully immersed in design thinking. Held at the Powerhouse, the Design Conference was attended by over 500 delegates (local, national and international designers, industry peers, students and people who just love design!)

Design has the ability to extend, express and engage. It can communicate beyond perceived boundaries – geographically, culturally, politically and ethically.

It was a sensory delight seeing these designers’ works and hearing their journeys (both personal insights and career highlights). With the theme to this year’s event being “Life changing moments”, each speaker presented their own perspective on how they do what they do, and more importantly WHY they do what they do. As both personal and professional yardsticks, we found ourselves inwardly exclaiming “yes!” “me too!” and “oh wow!” many times! We thoroughly enjoyed the opportunity to meet other designers, discuss design topics in depth, be creatively inspired and awed by the achievements of such stand-out creatives!

  • It’s cool to be a kiwi and wear jandals on stage
  • Dyslexia is no obstacle to great design
  • Design can be a powerful driver to effecting change in humanity
  • Beautiful normal is a wonderful state of being!
  • Typefaces can be exceptional in themselves – when incorporated into brilliant design – the result AMAZING!
  • By guided by your own passion. It’s not a competition.

Each speaker was insightful and empowering in their own way.

Absolute standouts were…

It is so important to be challenged and inspired by learning from others.
And TDC provided us with such a brilliant opportunity to do this.

So when can we purchase tickets for next year’s event?

salt-shaker-signoffBecause everything tastes better with a sprinkle of salt!
SALT.Shaker

 

When the world is your oyster – you need to look as good as you taste!

We eat with our eyes, so it made perfect sense for our client Freycinet Marine Farm to approach Salt Design to refresh their corporate identity. You can view our initial re-brand project here!

Wide format print production

Once again, Salt Design’s wide format print capabilities have proven so valuable to our designs! We have recently printed a suite of menu signs for the counter display! We are so pleased to have replaced the old make-shift signs with these delicious-looking posters!

Printed on our Roland XR-640 Wide Format Printer, using BJBALL Rhino W/F PP White Film Solvent SB300 ensuring the menus are easily cleaned and will continue to look like new!

Recent accolades

Recently, Freycinet Marine Farm came second in the Tasmanian Tourism Awards. Recognised nationally and internationally, this prestigious Award is proof of our client’s quality products, business acumen and progressive approach to tourism.

Congratulations Julia, Giles and all the Freycinet Marine Farm Team!

Next challenge

We have loved our involvement with Freycinet Marine Farm so far! We hope to begin designing a new website for them in the new year. . .

salt-shaker-signoffBecause everything tastes better with a sprinkle of salt!
SALT.Shaker

 

 

Learning the right way to be a Wayfinder

AGDA Afterhours – Conversations with Despina Macris – 27 April

On Wednesday night our newest Salty team member (Gemma!), listened intently as Despina Macris, Managing Co-Director of Dotdash, presented a snippet of what it is like to be a Wayfinder.

Despina held the attention of the AGDA community as she described Dotdash’s creative process, the variety of professions which are employed to work together and the incredible projects her team has worked on. By the end of her presentation, it seemed everyone in the room wanted to adapt their Graphic Design career to become a Wayfinder!

Having a ‘scaffolding education’
To produce wayfinding systems that work well and stand the test of time, a range of professions must work to together; such as Visual communicators, Interior designers, Architects, Industrial designers and Urban planners to name a few. Despina pressed the importance of having a ‘scaffolding education’, which is reflected in the qualifications the team at Dotdash boasts.

Finding your way around Brisbane
Despina described a wayfinding system that I see on a daily basis, and am sure most Brisbanites would recognise – you know the yellow pedestrian street signs plotted around Brisbane’s inner city? This is a Dotdash award winning project! It is a Multilingual Pedestrian Wayfinding and Signage system produced for the Brisbane City Council. Have you ever noticed there are five different languages on each sign! FIVE! It’s a typographic nightmare, but necessary to help locals and tourists navigate their way around our beautiful city. All Dotdash had to begin with was the already standing street poles, the rest was up to them. With design precision Dotdash produced a system that is clean and understandable at a glance.

How to move millions from A to B everyday
For everyone who has hopped on a form of transport in Sydney, you would have definitely been directed by the next project Despina spoke about. Dotdash worked with Transport for New South Wales to design the Multi Modal Wayfinding System. On a daily basis millions of people rely on this beautifully designed wayfinding system and train signage to navigate around the HUGE city! Maybe that’s why I don’t get lost when visiting Sydney!

Good design takes time
One of the longest running projects the team has worked on was Lady Cilento Children’s Hospital, which was 7 years in the making. Despina explained how important it was to get the wayfinding exactly right − especially to enable patients and family to find their way in a short space of time.

Wayfinding design plays a part in all our lives, to make our life easier – sometimes without us even realising. Imagine a world without this form of design – it would be a pretty confusing place.

AGDA Queensland holds these free, short and sweet speaker events monthly. Keep an eye on their Facebook for upcoming events and follow on Instagram.

salt-shaker-signoffBecause everything tastes better with a sprinkle of salt!
SALT.Shaker

 

To view a previous presentation by Despina visit The Society for Experiential Graphic Design Chicago 2015.
Wayfinding images credited to Dotdash. Event image taken by AGDA Queensland.

 

Typism Conference 2015

The way we do the things we do
This week Salt had the amazing opportunity to attend the second annual “Typism” conference which was devoted solely to a topic close to our hearts {think our 2015 “Drop Caps” Salt Calendar} – TYPE!

The format
The format for the day was very simple – seven speakers each presenting a 45-minute review of who, what and why. The introduction to each speaker were brilliant visual presentations in themselves! And the speaker’s design capabilities shone even in their presentations.

The venue
The Conference was held at Event Cinemas at Robina on the Gold Coast. What a great venue for over 250 attendees! Comfy seats, easy-to-see speakers, brilliant visual presentations on a HUGE screen AND a speed-shopping opportunity at lunchtime!

The speakers
Jessica Cruickshank, Jamie Clarke, Luke Lucas, Carla Hackett, Barry Spencer, Dave Foster, Jasmine Dowling.

When we grow up we want to be just like Carla Hackett and Jess Cruikshank {the internet versions of course!}

It was great to hear how each speaker was in their own way challenged and motivated by the same creative drive as our own. Their experiences and the professional career paths were as varied as the many typefaces (and fonts) that we saw on the day!

Lessons learnt

  • As designers we have a responsibility not just to reproduce text – but to appreciate and execute type in such a way that enhances its impact and interpretation. We should consider ourselves the monks of this new millennia. If we don’t design type well – who will??
  • A typeface is made up of fonts (not the other way around)
  • We all have moments of self doubt. How we respond to them is key to where they may take us.
  • It’s not a case of “Do what you love” but rather “Love what you do”. Discovering a passion for type can result in an entirely new career path or simply provide reassurance that we are already in the right job.
  • To become a well-rounded human being one must pursue another hobby totally different to a passion for type. For us it’s interior design, shoes, cats and our families!
  • Don’t be intimidated by what you can’t do … “Say yes then shit yourself later!” {thanks Jess Cruikshank!}
  • A little OCD is a good thing (Dave Foster estimated he spent 2,500 hours to design one of his fonts! Now that’s dedication!!!)
  • Even creative people need a process. We may want to be free and easy to design from the heart. But unless we have a process by which to realise our ideas the result may not be what we had first envisaged.
  • Pants are optional (only for those freelancers fortunate to work from home)
  • Must try frozen grapes!

Congratulations
Congratulations to Dominique Falla who organised this splendid event! The diversity of speakers was testament to Dominique’s personal passion for type and her desire to provide a forum to share, educate, connect and inspire with fellow ‘type-geeks’. So Dominique – when’s the next conference???

What now . . .
Already our focus on kerning and font styles has been heightened this week. Now we’re yearning for classes, pinning new ‘hand-drawn type’ boards and gram-ing all things typographical.

We’re also off to find a new hobby . . . perhaps a trip to the beach is in order this weekend!

salt-shaker-signoffBecause everything tastes better with a sprinkle of salt!
SALT.Shaker
Feature image and guest speakers by Typism.

Typism Conference Goodie Bag featuring: Thank you. Group // TypographHer // Type Worship // Mi Goals // Everyday Cre8ive // brandless. // Mail Chimp // Aurelie Maron // Maverik Studio // Monotype

Jess Cruickshank Typism Presentation // Love her home studio and design process!

Dave Foster Typism Presentation // And this is a picture of an Owl!

 

Happy Australia Day mate!

G’day! While it’s been a very rainy day here in Brisbane today, we’re all hoping {fingers crossed!!} the weather will clear up for our long weekend to celebrate Australia Day.

So… the countdown to backyard cricket, a barbie with friends, fish ‘n’ chips at the beach and dressing up is on! How will you celebrate Australia Day this year?

We’re collected a few of our favourite Salty summer essentials below to inspire you {and don’t forget to pray for sunshine!!}

1. Beach Umbrella – Acapulco // 2. Pineapple Ice Trays // 3. Cancer Council Ultra Sunscreen SPF 50+ // 4. Vegemite //
5. The Beach People // 6. Sunny Spot Beach Towel // 7. Dotti Summer Trilby // 8. Inflatable Flamingo //
9. Jungle Fever Love Rug // 10. Slim Metallic Copper Havaianas {must have thongs!}

salt-shaker-signoffBecause everything tastes better with a sprinkle of salt!
SALT.Shaker

Why use Salt?

Here at SALT, we live design and we love applying our creative expertise to increase the profile and most importantly, the success of our clients’ business!

Operating across a variety of disciplines, we’ve seen and done it all! And we strongly believe every project will benefit from our experience.

If you’ve been following our blog – or are a first-time visitor (welcome!) – here’s an overview of who we are and what we do:

Why Salt? Let's get creative together!

  • branding development and application
  • corporate literature and annual reports
  • magazines, newsletters, promotional catalogues
  • promotional material (brochures, posters)
  • direct mail
  • press advertising
  • event materials and displays
  • signage
  • multimedia presentations
  • web development.

To see even more great work from our portfolio – head over to our website. And please contact us, via email or phone (we do love a chat!) so we can work together and be creative!

salt-shaker-signoffBecause everything tastes better with a sprinkle of salt!
SALT.Shaker

Hello!

Design. Typography. Paper. Colour. Kerning. Ligatures. Photography. Illustration. Digital Print. Spot UV. Diecut. Burst Bind. Emboss . . . Do words like these get your creative tastebuds tingling? Here at Salt – it certainly does!

As a graphic design studio based in Brisbane, Australia, we offer complete graphic design and visual communication solutions.

We’re so excited to say hello and introduce our new blog – SALT.Shaker. It’s going to be our place to express our creativity, share our ideas, swap tips, show-off projects, ‘sigh’ with inspiration – and have some fun along the way!

Stay tuned to find out more about who we are, what we do – perhaps even who we do it for! Subscribe to our Blog and connect with us on Facebook and Pinterest.

salt-shaker-signoffBecause everything tastes better with a sprinkle of salt!
SALT.Shaker

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