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Lest we forget

Lest we take for granted how fortunate we are to live in this great southern land.

Each year, as ANZAC Day approaches, we are reminded how we should remember the fallen. Those who fought courageously for our countries – Australia and New Zealand. Upon reflection, perhaps we can also use this commemoration to remember what we have and how lucky it is to live in countries where we can feel safe and able to live the lives we choose to live.

At Salt, we’re drawn to visually beautiful things – awesome design, brilliant typography, brilliant new styles and trends in all areas of design. So we would like to take this opportunity to recognise and be grateful for the freedoms we are provided to create and inspire, to achieve and strive for new and beautiful designs.

Design ‘across the ditch’
We are inspired by the freshness and ingenuity happening in all areas of New Zealand design. The nation’s approach to life, respect of nature and ‘genuine’ personality are being translated into many design disciplines including graphic, environmental, interior, fashion, industrial and architectural. Whether it is the natural beauty of the landscape, the purity of New Zealand’s oceans or the remoteness of the country – there’s definitely something about kiwi design!

Our Great Southern Land
Not to get too swept away by the talents of our nearest neighbour – we’ve got some pretty clever and crafty folk here in our own back yard! The ability to step beyond the norm, willingness to stand out from the crowd and true blue Aussie resourcefulness are the qualities of young designers leading the way here in Oz .

So here’s to great design, to our ability to express ourselves creatively and stand proud as Aussie and New Zealand artisans.
We truly are grateful – for who we are, for what we have and for what we can create!

Lest we forget.

salt-shaker-signoffBecause everything tastes better with a sprinkle of salt!
SALT.Shaker

 

All images and biographies below are from the creative’s website – be sure to check them out!
You can also see their work on our Pinterest board!

Aussies // Edith Rewa, Brooke Holm, Brown Paper Lemon, Olivia York.
Kiwis // Fancy (featuring Design by Makebardo + The Neighbourhood Studio), Hello Polly, Inject Design, Klim Type Foundry, Think Packaging.

 

 

 

 

 

 

 

 

 

 

We go together like pen + paper!

We go together like… Pen and paper, Sans and serif, Salt and pepper, Digital and print, Branding and guidelines, Style and substance, Letter and press, Widows and orphans, Black and white…

With a love of typography, design and sweet treats, we couldn’t resist sharing a few creative pieces by our favourite designers to get you in the mood for l-u-r-v-e this Valentine’s Day! {p.s you’ll find even more beauties on our Pinterest board!} Be sure to check them out and send them some love this Valentine’s Day!

  • Wallpaper // Salt Design – download your FREE typographic calendar.
  • ‘For someone special’ gift tag // In the Daylight – illustrated stationery range, based in Brisbane {image by @eleanor_landford_photo}.
  • Stunning bouqet // A Small Bunch – a local Brisbane florist.
  • Snail Illustration // Hip-Hip stationery and gifts featuring quirky critters, cheerful colors and clever quotes!
  • Together embroidery // Rachel Castle & Things – Colourful creations for your home.
  • Pencils // Miss Poppy Design – Graphic designer with an online shop full of goodies!
  • ‘Sunsets, salt water & you’ print // Harley Quinn & Co.Graphic designer + lover of lettering {be sure to check our her amazing new collection!}.
  • DIY ‘You’re dynamite!’ gift tag // Sugar & Cloth – Blogger, crafter, baker + creative of all pretty things!
  • ‘King Protea Giclee’ print // Edith Rewa – Textile designer and illustrator {image by mimconcepts}.
  • ‘You Legend!’ card // Fox & Fallow Creative Ink & Dust – Custom and ready-made chalkboards, timber signs and stationery.
  • Strawberry desserts // Nectar & Stone – Dessert designer. Enough said!
  • Card + Brownies // I Heart Brownies – an artisan Gluten Free bakery, located in Bakery Lane, Fortitude Valley, Brisbane. We heart the peanut butter & jelly brownie! {image by Karen Fitnatic}.

salt-shaker-signoffBecause everything tastes better with a sprinkle of salt!
SALT.Shaker

Join our creative team // Junior Designer position

We’ve hired!
We’ve found a new creative to join our team!

We received an amazing number of applications – which made for a tough challenge to narrow down just one talented junior designer.

Having viewed some impressive and well thought-out applications and portfolios, our faith in the quality of young designers graduating from colleges has also been restored.

We wish to thank everyone who applied. It may be a big world – but we’re sure there’s a special creative space out there for us all. Oh, and if it’s ok we would like to hold on to your applications. . . just in case even more exciting opportunities come our way.

Cheers,
The Salty Team

// APPLICATIONS CLOSED //

Overview

We know it can be difficult to get a foot in the design industry door. As a new designer you have loads of passion but little experience. And how can you get that experience if no one is willing to give you a go!

Here at Salt we believe the right team member is more likely someone with the right attitude rather than the perfect portfolio – so we’re looking for a junior designer to join our team.

Essential skills

  • The right attitude
  • Tertiary qualification
  • Willingness to learn
  • Ability to take direction (and do something with it!)
  • JPEG, PMS, EPS, GIF, PNG, CMYK, AI, PDF, OT, OK, DPI, PPI all mean something to you!
  • Not shy to ask questions – the more questions you ask the more answers you’ll discover!
  • Willingness to learn
  • Tough skin – ability to take critical, constructive feedback and learn from it
  • Strong knowledge of Adobe Creative CS – Indesign is a MUST, Illustrator a close second and Photoshop right behind
  • Willingness to learn

Who are you?

  • Perhaps your portfolio consists mainly of assignments – but the creative process is obvious and spot on!
  • You’re obsessed with all things design including social media, digital marketing and editorial design trends
  • ‘Keen’ is your middle name
  • You are passionate about typography, layout and design skills
  • You love the creative challenge of working within specific guidelines and under strong direction of a more senior design professional
  • You’re goal is to become an InDesign genius, an Illustrator whiz and a Photoshop guru!
  • You communicate your ideas and present well to any audience (eg. designers, clients, your mum/cat!)
  • You’re demanding of yourself
  • Your sense of humour is apparent (just make sure you laugh at the Boss’s jokes even when they’re stinkers!)

About us

  • We’ll provide a positive and creative environment where you can learn and develop as a designer.
  • At Salt, we use a very collaborative process which involves input, feedback, critique and direction from ALL team members. We believe it’s a process which results in even better results for our clients!
  • Our studio is located in Fortitude Valley with access to public transport and (limited) street parking.
  • Please don’t just flick us your application. Do some research first. Find out a little more about us. Read our blog, check out the work we do from our website. Then really consider how you can stand out from the crowd of creative newbies! Make sure your CV tells us who you are and what you can bring to Salt. We understand you may not have any real-life design samples. Just make sure we can see your potential – how you research, design and execute your ideas. And tell us about WHO you are – What drives you? What motivates you? Why you want to be a designer? And especially why you want to join Salt?

We certainly do NOT want to see any standard CVs. If you think that will get a job in our industry – please think again! The creativity you show us by how you apply for this position is part of the challenge! So prove to us you have read this advert and know what it takes!

Check out our blog mini-series ‘Worth your salt’ for inspiration!

Join our team
Please email your CV and digital portfolio to info@salt-design.com.au
Applications close 5 February 2016.
Word documents will NOT be accepted. No agencies please.

 

salt-shaker-signoffBecause everything tastes better with a sprinkle of salt!
SALT.Shaker

Worth your salt // Part 4 – Industry experience

Following on from our post about Applying for a design position and Crafting on your resume + portfolio, we’d like to inspire those who perhaps don’t fit the industry experience criteria.

So the advertised position requires minimum of three years industry experience! Unfortunately, that means if you’re a graduate or you currently work in IT but dream of one day being a graphic designer – we can’t consider you for the position.

However. . .
Rather than scream “how can I gain experience if no one will give me a job?”, why not write an application as someone to be considered for the position you can fill.

Admit the obvious – you lack experience, all you have in your portfolio is assessment pieces. Instead, find a way to prove visually that you have potential and could be considered for a junior or graduate position, should the opportunity arise.

The latest GSM Magazine by BJBall Papers offers some advice for aspiring designers looking to break into the industry:

  • Mentoring – Find a mentor and get involved with the design … resources for inspiration and mental support.
  • Design is a business – It’s not about doing what ‘you want’, you’re not designing for yourself – you are designing for your client.
  • You are your own brand – Own it! Sell it!

A couple more to inspire you

At Salt, it’s important for us to find the right designer to join our team. Equally important though is supporting the many keen, passionate creative minds yearning to work in this industry.
We certainly don’t claim to know it all – but we hope these posts help.

Keep in touch and let us know your ideas, feedback and when you score that dream job!

salt-shaker-signoffBecause everything tastes better with a sprinkle of salt!
SALT.Shaker

 

Images from our Pinterest boards // Go the extra mile // Excellence // You’ve got this

The changing workplace

Sometimes it’s the obvious which appears a revelation when presented from a new perspective. Like understanding (and actually accepting) that work is but one element of our complicated lives. For most of us it’s a pretty big part – and often one which impacts on other areas of our life and the lives of those around us. Equally we must accept that work can be effected by the other areas of our lives in both good and bad ways . . .

This was the central theme to a presentation Salt attended yesterday to mark the launch of 2015 Mental Health Week.

In many workplaces it is considered ‘unprofessional’ to let our personal lives effect our performance at work – but can we really be expected to leave our worries, hassles, loves, anxieties, highs and lows at the door each work day? Potentially this misguided expectation can compound emotional issues to a point where we may struggle to cope and perform our job.

The challenge to acknowledge, respect and accept that mental health issues may at times affect a person’s ability at work. We would recognise this if someone arrived at work with a broken arm! So why are we expected to ‘suck it up’ ‘get on with the job’ and leave our personal issues at the door?

David Cooke, the first non-asian Managing Director of Konica Minolta (Australia) provided an insight into how he has approached this issue and changed the workplace culture of his organisation. He explained how through even the smallest of gestures we can encourage, empower and support our staff. And by doing so we can enrich their working lives and improve the efficiency and productivity of an entire organisation.

If we can identify a computer not working correctly and take steps to repair it – we need to enact a process to support and assist any member of our team if they are not functioning at their best. The awareness of mental health as a medical issue is increasing. However we appear to still struggle with accepting and dealing with it in the workplace as practically as we would if it was a broken arm or a head-cold. If we value ourselves and our staff, workplace culture needs to evolve to one which is more understanding, supportive and accepting.

Useful links
Human Rights
Open Minds
Queensland Mental Health Commission

Pictured // Our information pack including neon piggy banks!

salt-shaker-signoffBecause everything tastes better with a sprinkle of salt!
SALT.Shaker

Worth your salt // Part 3 – Designing your portfolio

Following on from our previous posts about Applying for a design position and Getting started on your resume, we’d like to inspire you to be creative and informative with your portfolio.

Seeing is not believing

Your portfolio is the single most important introduction to who you are and what you are capable of.

It’s not just a showcase of pretty pictures – every piece is the result of a process. Explaining your experience during that process is most important element to a prospective employer.

We don’t necessarily want to hear about the client and what they do – unless of course, they were a contributing factor to the result. If they were difficult to work with, set in their ways, insistent with a particular colour or image – explain how you worked with that challenge.

Explain how you created each piece.

  • What design software did you use?
  • Why did you choose a specific font or colour?
  • What was the client brief?
  • How long did you have to develop the design?
  • What was the budget?
  • Was it printed – if so how?

If it’s a branding project – we’d love to see your workings. Tell us the story of how you developed the logo, selected colours, the research you carried out. Include design concepts that worked and perhaps some that did not – along with an explanation of why they were not accepted or why your creative direction changed.

Don’t be afraid to explain who else was involved in a production. Was it professionally written by a copywriter? Were you directed by another creative? Did you brief another designer on part of the production? How did you work with a printer to achieve the particular result?

It’s all part of the story which unfortunately we don’t know unless you tell us.

So our words of wisdom are to consider what to include in your portfolio not for how the finished product looks – but for the story behind it. How it showcases your creativity and ability as a designer.

Give your portfolio the edge // handy links

Our next post in this series is on Industry experience – applying for a position when you don’t quite meet the experience level…

salt-shaker-signoffBecause everything tastes better with a sprinkle of salt!
SALT.Shaker

 

Images // Book Binding // Talent // Font Pairing like a Pro // Creative book covers

 

Worth your salt // Part 2 – Crafting your resume

Following on from our post about Applying for a design position, we’ve listed a few handy tips on crafting your resume!

Reading between the lines

Often it’s what we don’t read or see that speaks volumes in an application.

If there is a gap of time in your work experience or a quick succession of positions – explain this time. Don’t leave it open to interpretation. Explain what you did during that time …

  • did you volunteer at an animal shelter?
  • help a sick friend? or
  • just sit on the couch watching multiple episodes of GOT or Ellen?

Spell check!

Even after you have spell checked – read everything you have written out loud. Be certain it makes sense and reads well. Ask a friend or see if the cat is free to listen to you present your portfolio!

Also be sure you’re addressing the right person at the right place. (Yes we received an application letter which was addressed to another studio!)

Understanding the company you are applying to may also inspire you to develop a different approach for your presentation – everything tastes better with a sprinkle of Salt!

Getting it write // handy links

  • Check out grammarly – Grammarly helps you to write better by finding and correcting up to 10× more mistakes than your word processor.
  • Type it Write – A lovely pocket sized guide to preparing your documents professionally.
  • Hub Spot Blogs – Think Grammar Doesn’t Matter? It Could Be Holding You Back From a Promotion.

Our next post in this series will focus on your Designing your portfolio and how to best represent your work.

salt-shaker-signoffBecause everything tastes better with a sprinkle of salt!
SALT.Shaker

 

Images // Type it Write // Grammar quote

 

The value of paper + print // Brisbane Event

This week we attended a breakfast event in Brisbane, as part of an industry-wide campaign providing knowledge and resources to help print & design businesses promote paper and print to our clients and potential clients.

The presentation confirmed what we believe – that the printed word is a critical part of multi-channel communications. And that print on paper is innovative – inks, paper ranges, embedded technological devices – it is most definitely NOT the ‘poor cousin’ that many in the social and digital spaces are trying to convince us!

During her presentation, Kellie Northwood (Executive Director of Two Sides Australia (TSA) Limited) detailed how print and design companies can make better use of paper and print.

Attendees were provided with the results of qualitative research into marketing efficacy, brand recall, return on investment and sustainability. Research that confirms the power of print in today’s diverse communications environment.

Supported by research, data, and case studies highlighting the effectiveness of print – we need to promote the strengths of print. The creative effects and return on investment that can be achieved through paper and print cannot be replicated solely by electronic communications.

At the conclusion of the presentation we received a copy of The Industry Report – a 72-page toolkit that we can use to educate our clients about the success and relevance of print as a critical part of multi-channel communications. Certainly a compelling read . . .

Proof that print rocks!

Experience the power of the bookbook – IKEA

Direct Mail targets your kitty

salt-shaker-signoffBecause everything tastes better with a sprinkle of salt!
SALT.Shaker

Images: Speech bubbles // Goodie bag materials

Worth your salt // Part 1 – applying for a design position

Thanks to the wondrous powers of social media – we’ve hired ourselves a new creative to join our seasoned professionals! Narrowing down the design candidates to join our Salt team proved to be an enlightening learning opportunity.

Over the next few blog posts we’ll be reviewing a few key ways to improve your resume and portfolio, because as fellow designers we know it’s sometimes harder than it seems to show others just how creative we can be!

What we encountered

When applying for a position as a designer, it’s an opportunity to showcase your creativity and skills. Every form of communication will be viewed and critiqued – from your email applying for the position all the way through to presenting your portfolio.

Even how you write an email to apply for a position will be judged. So writing “Heya…” may feel cool and casual to you – it doesn’t instill confidence and may cloud an employer’s perception of you. This may seem straightforward – but apparently it’s rocket science to some!

Part 1 – Your resume & getting started

Sure – You’re passionate about design, You’re a team player, You have an attention to detail, You love challenges, You can work to deadlines – but doesn’t everyone?

As a candidate for a design position, try thinking of more creative and innovative ways to express your confidence. Just what is it that makes you different/more creative/more passionate?

Be creative with your resume. Try presenting it like an annual report, journal or a magazine interview. You can still include all of the relevant historical information – AND you can include examples of your work, your opinions, experiences in life – all the things that make you, you.

Give your resume the edge // handy links

  • Purple Goat – We agree with Purple Goat – there are plenty of hints and tips out there for designers, but we too were also shocked at how some experienced designers presented themselves. They provide a good summary of tips on their blog.
  • Creative Bloq – 20 brilliantly creative resumés
  • Australia Internships Blog – for tips on crafting an amazing cover letter!

Our next post in this series will be Part TwoCrafting your resume and how to best represent your work.

salt-shaker-signoffBecause everything tastes better with a sprinkle of salt!
SALT.Shaker

 

Images // Creative Bloq – Brilliantly creative resumes // The Style Files – Creativity takes courage