SALT 2018 May Calendar // FREE Wallpaper

The Salt Design 2018 Calendar is here – a homage to our most loved modern artists and art movements.

May – by Daile

Abstract expressionism – open to interpretation?

Definition of ‘Abstract’: relating to or denoting art that does not attempt to represent external reality, but rather seeks to achieve its effect using shapes, colours, and textures.

In terms of my role as a graphic designer, my purpose is to take a potentially abstract concept and make it visually intelligible through typography, shape and colour. So I find myself asking – how could an artist like Jackson Pollock‘s work be an inspiration???

I guess it’s more about what I perceive would have been his attitude to artistic conventions. His abject denial to conform to the traditional conservatism of preceding art movements.

For Pollock, his drive came from within – to express himself in a manner which only he understood. To find a means by which to visually ‘speak’ in a language which no one else understood. To care more about what he felt and wished to say, than whether others could understand his meaning.

Now, this is definitely NOT an attitude I personally carry when approaching a new design project. However, I do begin the design process by defining, and then dispelling, what the conventional or stereotypical approach may be. It would be all too easy to follow the latest design trend, use the hippest colour palette or incorporate a cool new typeface just because ’everyone’s using it at the moment’. But to instead search past these norms and delve deeper into the brief to truly get to know what it is I am communicating encourages me to ‘push’ myself to learn new ways of using design to express a potentially abstract message.

I certainly don’t purport to getting a mind-blowingly different result every time. However, I believe  when the design process begins with pushing boundaries and not settling for the status quo – then hopefully the result is richer for the experience!


About Jackson Pollock

Jackson Pollock (January 28, 1912 – August 11, 1956) was an American painter and a major figure in the abstract expressionist movement. He was well known for his unique style of drip painting.

During his lifetime, Pollock enjoyed considerable fame and notoriety; he was a major artist of his generation. Regarded as reclusive, he had a volatile personality, and struggled with alcoholism for most of his life. In 1945, he married the artist Lee Krasner, who became an important influence on his career and on his legacy.

Pollock died at the age of 44 in an alcohol-related single-car accident when he was driving. In December 1956, four months after his death, Pollock was given a memorial retrospective exhibition at the Museum of Modern Art (MoMA) in New York City. A larger, more comprehensive exhibition of his work was held there in 1967. In 1998 and 1999, his work was honored with large-scale retrospective exhibitions at MoMA and at The Tate in London. {WIKIPEDIA}

WALLPAPERS

Of course, as an added bonus, we couldn’t help but create FREE wallpapers for your desktop and mobile devices!
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Download your very own 2018 May Calendar!
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Images via: 1. At work in 1950. 2. Abstract painting techniques 3. Convergence.

 

 

SALT 2018 April Calendar // FREE Wallpaper

The Salt Design 2018 Calendar is here – a homage to our most loved modern artists and art movements.

April – by Hannah

Salvador Dali (1904-1989) was one of the most prolific and acclaimed artists of the 20th century. While he was best known for his Surrealist work, Dali had an expansive artistic repertoire which also included film, sculpture, and photography.

As an apt homage to Dali, our Salt Calendar design for April turns things upside-down – drawing inspiration from the melting, spiraling elements of the artist’s most popular work, The Persistence of Memory.

One of the most distinguishable aspects of the Surrealist movement and of Dali’s work was revealing unexpected juxtapositions and exploring everyday objects in an highly imaginative and somewhat abstract manner.

I particularly love Dali’s unique perspectives and symbolism, his slowing of time, notion of weightlessness and how he could bring his unconscious/dreams to life through his art.

Whilst walking alongside the river Thames during a visit to London in 2007, I had my own slightly ‘surreal’ encounter when I stumbled upon a tribute to Dali (The Dalí Universe: London). The bronze sculpture was such a striking contrast juxtaposed in front of the stunning London cityscape, complemented by the ornate lamp posts that lined the sidewalk of The Queen’s Walk. The piece embodied all that I love about Dali’s work – right down to the manner in which I discovered the artwork. It is a fond memory I hold to this day!

How wonderful to know Dali is as inspirational to me and other art lovers today as he has ever been!

WALLPAPERS

Of course, as an added bonus, we couldn’t help but create FREE wallpapers for your desktop and mobile devices!
Be sure to subscribe to our blog or follow us on social media (Instagram / Facebook / Pinterest / Google+) for when they are released each month.

Download your very own 2018 April Calendar!
Drop cap: Desktop // iPhone // Android
Pattern: Desktop // iPhone // Android

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1. Dali portrait. 2. The Persistence of Memory. 3. London Eye. 4. Dali sculpture. 5. The temptation. 6. Lobster Telephone 1936.

 

 

SALT 2018 March Calendar // FREE Wallpaper

The Salt Design 2018 Calendar is here – a homage to our most loved modern artists and art movements.

March – by Hannah

Piet Mondrian (1872-1944) is regarded as one of the greatest artists of the 20th century. This made him a perfect fit for inclusion in the Salt Design Modern Masters 2018 Calendar!

As a founder of the De Stijl movement, Mondrian’s artistic vocabulary was created through simple geometric elements using blocks of primary colours and black grid lines. To this day, his style is instantly recognised and emulated by many modern artists and designers.

Mondrian certainly caught my eye when learning art history at school. I loved applying his style to screen-printing, using simple block colours to create bold, bright art pieces. His oil canvas, Broadway Boogie-Woogie, was one of my favourite pieces. The abstract composition evokes energy and rhythm, depicting the pace of life in the bustling metropolis that is New York City – a city I always dreamed of visiting (doesn’t everyone!?).

In 2007, I was fulfilled this dream by visiting the Museum of Modern Art (MoMA) in NYC. It was a fantastic opportunity to view artworks by masters of their era, including Mondrian. 

At university, one of my first design projects was to create patterns within a square, using grids and combinations of varying shapes and block colours. It reminded me of Mondrian’s work. Whilst a load of fun, it also taught me how the underlying principles of form and function are at the core of good design. To this day, I use these principles as a strong foundation and approach for beginning any design concept!

In the recent years, I have followed the working career of Camille Walala. I was so fortunate and excited to see Camille’s presentation at The Design Conference 2017. I love her use of brighter colours to create boundless energy in commercial spaces and textiles. To me, her work is a fresh, modern take on Mondrian’s style.

WALLPAPERS

Of course, as an added bonus, we couldn’t help but create FREE wallpapers for your desktop and mobile devices!
Be sure to subscribe to our blog or follow us on social media (Instagram / Facebook / Pinterest / Google+) for when they are released each month.

Download your very own 2018 March Calendar!
Drop cap: Desktop // iPhone // Android
Pattern: Desktop // iPhone // Android

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SALT.Shaker

 

Images via: 1. Mondrian dresses by Yves Saint Laurent shown with a Mondrian painting in 1966. 2.Richard Meier’s city hall in the Hague transformed into the ‘world’s largest Mondrian’. 3. Composition II in Red, Blue, and Yellow, 1930. 4. Piet Mondrian. 5. Broadway Boogie Woogie (Taken at the MoMA). 6. De stijl chair. 7. MoMa Exhibition (taken in 2007). 8. Camille Walala – Rooftop NYC, WALALA X BETTER BANKSIDE LDF 2016 and The Design Conference 2017.

SALT 2018 February Calendar // FREE Wallpaper

The Salt Design 2018 Calendar is here – a homage to our most loved modern artists and art movements.

February – by Bree

Aubrey Vincent Beardsley (21.08.1872 – 16.03.1898) was an English illustrator and author. Influenced by the style of Japanese woodcuts, his black ink drawings emphasized the grotesque, the decadent and the erotic. He was a leading figure in the Aesthetic movement which also included Oscar Wilde and James A. McNeill Whistler.

Beardsley’s contribution to the development of the Art Nouveau and poster styles was significant.

Art Nouveau was an international style of art, architecture and applied art, that was most popular between 1890 and 1910. It was a total art style – embracing a wide range of fine and decorative arts, including architecture, painting, graphic art, interior design, jewellery, furniture, textiles, ceramics, glass art, and metal work. It was inspired by natural forms and structures, particularly the curved lines of plants and flowers.

What I love about Beardsley’s style was the way he incorporated and combined elements of both nature and the human form together in his work to create dark and eerie pieces, while still having a prominent Nouveau style. I also admire the works of other artists of the time including William Morris, Antoni Gaudí, Alphonse Mucha and Gustav Klimt.

I am inspired by modern day designers whose creative direction is inspired by Art Noveau. Illustrators Edith Rewa, Anna Bond (Rifle Paper Co.) and Sophia Mary Mac.

I also love typographers who have somewhat of an Art Nouveau and Art Deco style to their work including Nick Misani and Dana Tanamachi.

WALLPAPERS

Of course, as an added bonus, we couldn’t help but create FREE wallpapers for your desktop and mobile devices!
Be sure to subscribe to our blog or follow us on social media (Instagram / Facebook / Pinterest / Google+) for when they are released each month.

Download your very own 2018 February Calendar!
Drop cap: Desktop // iPhone // Android
Pattern: Desktop // iPhone // Android

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SALT.Shaker

 

Images via: https://www.flickr.com/photos/parksy/32224846/https://www.liveauctioneers.com/item/19860702_century-flat-pocket-tobacco-tinhttps://www.flickr.com/photos/arnimschulz/8574778706/http://www.chrisbeetles.com/gallery/artistic-movements/aesthetic/flowers.htmlhttps://www.redbubble.com/people/pixelchicken/works/11267617-william-morris-renaissance-style-cloister-alphabet-letter-a?p=photographic-printhttps://pixel77.com/art-history-modern-design-art-nouveau/https://www.thevintagenews.com/2016/07/20/just-love-collection-art-nouveau-doors-around-2/http://www.thedieline.com/blog/2011/5/26/vintage-candy-tins.htmlhttp://ionascloset.blogspot.com.au/2010/10/still-in-circulation-art-nouveau.html

SALT 2018 January Calendar // FREE Wallpaper

The Salt Design 2018 Calendar is here – a homage to our most loved modern artists and art movements.

January – by Daile

I love colour! And for as long as I can recall – I have loved the work of Henri Matisse and the Fauvism movement. What renegades they were for their time! Their bold use of vivid colour was such a revelation following the muted soft tones of the Impressionist movement.

Henri Matisse quickly adopted the role of leader of the Fauves, whose members used intense colour to describe light and space and communicate their emotions in a raw, unabashed manner never before seen.

I first learnt about the work of Henri Matisse in high school and continued to study his works during Art College. His use of graphic two-dimensional shapes in vivid colour combinations have provided inspiration and direction throughout my professional design career. I continue to be inspired by his use of colour and expressive forms which are as fresh and contemporary today as they were one hundred years ago.

Of course, as an added bonus, we couldn’t help but create FREE wallpapers for your desktop and mobile devices!
Be sure to subscribe to our blog or follow us on social media (Instagram / Facebook / Pinterest / Google+) for when they are released each month.

Download your very own 2018 January Calendar!
Drop cap: Desktop // iPhone // Android
Pattern: Desktop // iPhone // Android

salt-shaker-signoffBecause everything tastes better with a sprinkle of salt!
SALT.Shaker

 

 

 

Salt Design 2018 Calendar

Design inspiration is found everywhere and in all manner of things. From a café menu to a packaging label, from the cover of annual report to a digital billboard whilst stuck in morning traffic! As designers, our strongest connection to visual design started with the study and admiration of the great artists and artworks of history.

2017 was an extra special year for one of our Salty peeps which included fulfilling a life-long dream to visit galleries in Paris and Barcelona to see the works of some of the world’s greatest artists. And this became the inspiration for our 2018 Salty Calendar – a homage to our most loved modern artists and art movements.

Each of the great masters we have selected for the calendar has particular meaning for each designer. Colour, form, passion and emotion were captured by each of these great artists. Please enjoy our personal interpretations of each artist.

We’ve already been helping out the big guy by posting calendars as Christmas goodies to all our fabulous clients, friends and supporters of Salt.
But if Santa hasn’t delivered – let us know and we’ll put in a good word for you!

Printed on our Canon imagePRESS C800 Digital Production Printer and our Roland DG XR-640 Wide Format Inkjet Printer.
Huge thanks to Simon – our Salt Production Manager!

Of course, as an added bonus, we couldn’t help but create FREE wallpapers for your desktop and mobile devices!
Be sure to subscribe to our blog or follow us on social media (Instagram / Facebook / Pinterest / Google+) for when they are released each month.

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Happy International Print day!!!

We love print – and today is the day we celebrate this amazing medium for communication!
Here is a collection of recent print productions we are proud to call our own ‘works of art’!

Want to know more about the value of print?

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Musings from our recent Salty overseas adventure

Hello my old friends – you haven’t aged a bit!

Perhaps the most significant moment during my trip to Paris was the day I reacquainted myself with some old and dear friends – the Impressionists and the Fauvists!

What a revelation it was to actually view the artworks I had so intently studied in high school and at Art College. Researching their lives, studying their styles, recreating their masterpieces in an effort to better understand their passion and, for that matter, my passion for creative expression.

To be able to walk right up to paintings by Paul Cezanne, Degas, Matisse, Picasso, Van Gogh, Toulouse Lautrec and Monet (just to name a few!) was a dream come true!

To closely study each paint stroke and then step back to view each masterpiece in full and realise this was not a coffee table book or poster – but the real thing! Pinch me please!!!!

Thank you Paris for reconnecting me with old familiar friends. The years may have passed – but they all looked better now than I could have ever remembered!

salt-shaker-signoffBecause everything tastes better with a sprinkle of salt!
SALT.Shaker

 

Turning big ideas into winning results // Brisbane State High School

At Salt, we’re known for great design – usually the end product is an A4 Report, brochure, business card, poster or pull-up banner.

So how excited were we when approached to design, print and install two HUGE murals in one of Brisbane State High School’s (BSHS) Sports Stadiums. What an amazing opportunity to show how design at any scale can inspire, engage and solve even the most challenging of briefs!

Changing a client’s brief

When first contacted, the brief was to design 26 x individual banners to be installed into a VERY large sports arena. However at the site inspection we quickly realised the walls of the stadium were already jammed-packed with ‘visual noise’ – acoustic panelling, basketball hoops, air vents, steel girders, loudspeakers, glass panels. The last thing these walls needed was even more stuff!!!

Instead, we proposed to design and create two eyecatching murals (one for either end of the stadium) which would draw everyone’s focus to the designs.

 

94 years, 26 sports and 2 corporate colours

The purpose of the banners from the original brief were to display and celebrate the School’s brilliant sporting achievements spanning over 94 years (1922-2016). Each premiership year in each sport (26 sports in total) was to be represented. Just how that could be done in a logical, eye-catching manner was a challenge in design planning.

A future-proofed design

The requirement for the murals is that they can be added to at the end of each year. Sports who have won their annual premiership will have the year added to their sport’s ‘honour roll’. Our design enables white vinyl cut lettering to be applied – with ample space for the School’s anticipated sporting excellence to continue in every sport for many years to come!

No photos please

Due to the potential limitations of using actual photographs within the design, our client requested that we find an alternative means by which to represent each sport. Planning for the longevity of the artworks (envisaging issues such as changes to uniforms, student privacy and potential copyright ownership of photographic images) lead us to opting for developing silhouette illustrations for each sport – some of which we added the School’s actual sporting uniform to provide even stronger visual links to BSHS.

“We are what we repeatedly do. Excellence, then, is not an act but a habit.” – Aristotle

Our design was based on a ‘layered’ image approach using the School’s corporate colour palette. Having already worked with the school, we understood their strong drive to encourange and empower students. So we added another ‘layer’ to the design by including motivational quotes which adds a sense of celebration of achievements and recognition that it is not about winning – but doing your best.

Getting the job done before the school bell

Timing for the production and installation of the murals was critical – the murals needed to be installed before the first day of school! We received final artwork approval two days before Christmas! Printing and planning for the installation took place during the first and second weeks of January.

Installation took a VERY long day. Planning was crucial as it involved hiring a specialised crane/lift which weighed less than the restricted requirements for the timber flooring in the stadium. Watch our video below to see how the day went…

The siren may have sounded – but the games have only just begun!

We are so pleased with the result! And even better is that our client is too! There is now a strong point of visual focus within the stadium – which reinforces the School’s visual brand and it’s vision for the School, its students and the entire school community.

Perhaps, as the clock counts down the last seconds of the next nail-biting game – it provides some winning motivation!

salt-shaker-signoffBecause everything tastes better with a sprinkle of salt!
SALT.Shaker

 

 

 

LIA – 50 years young!

Salt was recently approached to update the branding for LIA Queensland. LIA (the Lithographic Institute of Australia) was originally formed over 50 years ago. It is a well-respected industry association providing support, knowledge and connections for all within the printing and graphic arts industry.

Why we should never change for change sake?

For many long-standing members their logo was a ‘sacred cow’ and should NEVER be changed. But to others the organisation was in desperate need of an update – a means by which to engage with a new younger generation. Membership numbers have been waning for a number of years – so a fresh presentation of the organisation’s branding was hoped to be a first positive step toward reviving interest in LIA. But where to begin????

How do you ‘update’ a 50-year-old logo? How do you not offend the traditionalists? How do you attract a new, much younger, more progressive audience?

Our solution . . .

NOT to change the logo. Rather, refine it and add a new dimension to its application. By addressing the dated typography and finessing the existing logo symbol, we were able to reinvigorate the identity. By broadening the colour palette we were able to retain the ‘traditional’ LIA Green whilst enhancing its application by placing the logo on a darker, neutral colour.

The result

Each year the LIA promotes and presents the Annual “Graduate of the Year” Awards for apprentices within the Queensland Print Industry. The Awards event provided Salt with an opportunity to launch the new branding by applying it to a number of promotional resources including a Display Banner, Table Tent Cards, Award Certificates and PowerPoint presentation.

We were invited to attend the Awards event on 7 July. It’s an opportunity we rarely get – but one which we really love! To actually see how attendees reacted to the new branding on the Display Banners and to watch the PowerPoint presentation was terrific! The branding really worked in a consistent contemporary manner. Award recipients were overheard saying that it was the “best-looking Award Certificate they had even seen!”

Kudos to Gemma

The development of the new LIA branding was the work of Salt’s Junior Designer Gemma Jestico. The project provided a valuable learning ground for Gemma, who designed all of the corporate and promotional collateral along with documenting the application in a detailed branding guidelines. Love your work Gemma!

Our next challenge

Our work is not yet complete, as we are now investigating the development and construction of a new website for the LIA.
This will also provide our newer Salt Designers with a fabulous opportunity to learn in more detail the technical requirements of design for web.

salt-shaker-signoffBecause everything tastes better with a sprinkle of salt!
SALT.Shaker